Hi there,
Between wacky weather, business intensity and the fast pace of online change, it's easy to get distracted or overwhelmed. (Trying to keep up with my email inboxes reminds of that every day!)
A solution: focus intensely on what matters most in your business... Starting with your customer personas.
>> See article below about integrating Personas into your Inbound Marketing
From there, consider creating offers your personas will value.
>> Check out my new guide: How to Use PPC Effectively
If you have a fabulous content offer in mind, you'll want to promote that offer using a landing page.
>> See article below titled "What is a Landing Page and How Does it Work?"
Throughout it all, be thinking about how to be human.
>> See article below about integrating social media into your next event to make is truly social!
Do you agree?
Quick Tip
If Twitter is an important social network for your business, you'll want to update your account header image and profile picture so they make the most of the recent layout updates. Here are the dimensions:
New Twitter Profile Header Size:
1500px width × 500px height
New Twitter Profile Picture Size:
400px x 400px
Wishing you and yours a terrific May!
Best,
Christine
Christine B. Whittemore
Chief Simplifier - Simple Marketing Now
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